Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization.The term web design is normally used to describe the design process relating to the front-end (client side) design of a website including writing mark up since websites are become more integrated into peoples life.
Marketing and communication design on a website may identify what works for its target market. This can be of any age group or particular strand of culture; thus the designer may understand the trends of its audience. Designers may also understand the type of website they are designing, meaning, for example, that (B2B) business-to-business website design considerations might differ greatly from a consumer targeted website such as a retail or entertainment website.
Careful consideration are made to ensure that the aesthetics or overall design of a site do not clash with the clarity and accuracy of the content or the ease of web navigation, especially on a B2B website. Designers may also consider the reputation of the owner or business the site is representing to make sure they are portrayed favourably.User experience is related to layout, clear instructions and labeling on a website.The most effective and important part of the website is emphasized with the homepage design for a website success..